Thursday, 10 December 2009

Evaluation: question 2

2. How effective is the combination of your main product and ancillary texts?

The combination of both my main product and ancillary tasks is important in creating a successful product as a whole. The convergence of the main product and ancillary tasks were very important. The point of the ancillary tasks were to accompany the main product, there purpose is to attract the audience and get them interested, which in turn leads them to watch the main product and be informed. Convergence is extremely important within the whole project and it links and in twines everything together creating a success full piece as a whole, the ancillary tasks i was required to produce was a poster and radio trailer relating and advertising my piece, the poster being visual attractive and the radio trailer being informative and being a teaser to the audience.





I started by producing my poster, i used the photo editing programme GIMP 2 for this. My aim was to attract viewers visually through a gritty image relating to my topic giving the audience and insight into the documentaries meaning and purpose. My initial thoughts and obvious choice for my poster image was public drinkers so i set out looking for a good image, i finalised my image choice (see figure 1 left) and decide to add titles and effect in order to improve it, i chose this image as i felt it was effective in getting the point of the documentary across and the majority of people feel that youths are the main problem when it comes to public drinking, although i feel it could be seen as biased to the people against the ban. I decided that the car number plate and light coming from the background was not helpful so i blacked it out in order to make room for titles and information on my documentary release. For my main title i used the fresh bot font, i chose this as it was bold and unusual so it stood out to the audience which is what i wanted to achieve, i also made it red to make it stand out further more. To improve my documentary poster i added the channel it was showing on (H.C.T.V) and my groups website address as well as the release date and time, i added this as its informative in telling the viewer the release time and date, as well as the channel and website, as the image and title have done the hard part in attracting the audience. i made these a sans bold font and white text as i wanted them to stand out but not overpower the image and the title. i feel that the poster has converged well with the final product as the image is attractive and grabs the attention of the audience who will in turn watch the documentary. This was the final poster (see figure 2 right).



Secondly i was required to produce a radio trailer for my target audience . My initial thoughts were to integrate parts of my documentaries interviews with a voice over and soundtrack. i decided that the voice over needed to be dominant so i chose a male voice over as males are seen as more dominant and power full, i also wanted the voice over to flow smoothly within the trailer, unfortunately it did not come out as well as I'd hoped as it was slightly stuttered. i also added some short extracts from interviews within my documentary, i tryed to use short speeches that would most attract the viewers attention and used something that had a forceful statement such as "i think its appalling", and also used a small line from the barman which is quite interesting and leaves the viewer wanting to know more. In order to make my radio trailer flow and supply continuity i used a backing track to initially grab my audiences attention, i chose a track that portrayed concern and did not portray it was a cheerful and happy topic. i used the sound editing programme soundtrack pro in order to bring this piece together, unfortunately i feel it is a little to long for a radio trailer. To get my trailer onto my group website i uploaded it onto soundtrack pro.There is a link below to the final radio trailer.
http://thedrinkingban.webs.com/radiotrailer.htm.


To conclude i feel that both my radio trailer and poster are successful in grabbing my target audience attention as it both informed and and promoted my product. Both my products combined required all the important aspects of media products such as mise en scene, cinematography, sound and editing. Both converged well with my main product which created a successful product as a whole.

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